I'm Steven,

A product designer connecting people with their curiosity to explore.

I design products and systems that help people create, build skills, and access useful services and capabilities more easily. My work spans creative tools, learning experiences, and enterprise platforms, combining systems rigor, visual craft, and hands-on prototyping to shape experiences that can scale.

About MeSay Hello
Steven Chu smiling in a white shirt, custom overalls, and oxford dress shoes

  • BODYMAP · INDEPENDENT PRODUCT

    Turning movement videos into teachable before-and-after feedback.

    BodyMap helps movement teachers turn student videos into clear visual coaching feedback. I independently designed, built, and launched the working beta in three weeks, creating an end-to-end workflow for identifying a correction, demonstrating the recommended pose, and sharing the finished lesson.

    Role
    Product design · Interaction design · AI-assisted development
    Launch result
    Working beta independently built and launched in three weeks
    Try BodyMap
    Abstract gradient artwork used as a temporary placeholder visual for BodyMap; it is not final BodyMap imagery.

  • FINANCIAL SERVICES · DESIGN SYSTEMS

    Architected institution-level theming

    Designed a configurable theming system that balanced institutional brand expression, accessibility, and product consistency across a shared platform.

    Role
    Theming architecture · Design systems · Accessibility · Prototyping

    Details available in interview.

    Abstract blue and pink artwork representing a configurable visual system.

  • BOSE · DESIGN SYSTEMS

    Bose Design System—Rearchitecting the foundation behind Bose.com

    Rearchitected the Bose.com design system into tokenized Foundations, Components, and Patterns libraries, creating a clearer shared structure for 14+ design, content, and engineering teams.

    Role
    Product Design Lead · Site Experience & Design Systems
    Launch result
    A shared foundation for consistent, accessible, responsive site experiences
    View case study
    Brand communications design for a venture capital firm.
    • Branding
    • Visual Design

    Design system growth for a venture capital firm's new media channels

    Brand communications design for a venture capital firm.
    • Design System
    • Responsive Web Design
    • Visual Design

    Design system, rebranding, and platform migration for a photo-printing app

    Design System & Responsive web design for Motif
    • Service Design
    • Front-end Development

    A workflow tool to quickly generate code for Uniqlo's email designers

    Email code generator tool for non-coding designers

Services

User-Centered Design

End-to-end product research and iterative design process, going from 0-1 and 1-X, and solutions rooted in inclusivity and flexibility.

Front-End Development

10+ years developing fast, modular, responsive e-commerce and marketing websites. Shopify Accelerator & Shopify Expert certified.

Brand Growth Strategy

Drive growth, conversion, customer satisfaction and brand trust through data-driven testing.